Microsoft Store

Microsoft Store is the Windows app store operated by Microsoft.

This guide only covers details for distributing Windows Apps directly to the Microsoft Store. See the Windows Installer guide for more information on Windows installer distribution options and configurations.

Requirements

To publish apps on the Microsoft Store you must have a Microsoft account and enroll as a developer either as an individual or as a company.

Changing App Icon

The Tauri CLI can generate all icons your app needs, including Microsoft Store icons. Use the tauri icon command to generate app icons from a single PNG or SVG source:

• npm
• yarn
• pnpm
• deno
• bun
• cargo

npm run tauri icon /path/to/app-icon.png

yarn tauri icon /path/to/app-icon.png

pnpm tauri icon /path/to/app-icon.png

deno task tauri icon /path/to/app-icon.png

bun tauri icon /path/to/app-icon.png

cargo tauri icon /path/to/app-icon.png

Setting up

After you have enrolled as a developer with your Microsoft account you need to register your app in the Apps and Games page. Click New Product, select EXE or MSI app and reserve a unique name for your app.

Build and upload

Currently Tauri only generates EXE and MSI installers, so you must create a Microsoft Store application that only links to the unpacked application. The installer linked in the Microsoft Installer must be offline, handle auto-updates and be code signed.

See the official publish documentation for more information.

Offline Installer

The Windows installer distributed through the Microsoft Store must use the Offline Installer Webview2 installation option.

To only apply this installer configuration when bundling for Microsoft Store, you can define a separate Tauri configuration file:

{  "bundle": {    "windows": {      "webviewInstallMode": {        "type": "offlineInstaller"      }    }  }}

“src-tauri/tauri.microsoftstore.conf.json

Then merge that config file with the main one when bundling your Tauri app for Microsoft Store:

• npm
• yarn
• pnpm
• deno
• bun
• cargo

npm run tauri build -- --no-bundlenpm run tauri bundle -- --config src-tauri/tauri.microsoftstore.conf.json

yarn tauri build --no-bundleyarn tauri bundle --config src-tauri/tauri.microsoftstore.conf.json

pnpm tauri build --no-bundlepnpm tauri bundle --config src-tauri/tauri.microsoftstore.conf.json

deno task tauri build --no-bundledeno task tauri bundle --config src-tauri/tauri.microsoftstore.conf.json

bun tauri build --no-bundlebun tauri bundle --config src-tauri/tauri.microsoftstore.conf.json

cargo tauri build --no-bundlecargo tauri bundle --config src-tauri/tauri.microsoftstore.conf.json

This is particularly useful when setting up your CI/CD to upload your app to the Microsoft Store while having a separate configuration for the Windows installer you distribute outside the app store.

Silent install

The Microsoft Store requires Win32 installers to support silent installation. If your installer does not install silently, your submission is rejected with an error such as:

10.2.9.2 Security - Package Submissions | Win32 products must install silently.

When you register your installer in Partner Center you must provide the silent install parameters so the Store can run it unattended. Tauri’s NSIS -setup.exe installer installs silently with the /S flag (note the uppercase S):

MyApp_x64-setup.exe /S

Enter /S as the silent install argument in the installer parameters of your Microsoft Store product. If you distribute the MSI installer instead, use the standard msiexec flag /quiet.

Publisher

Your application publisher name cannot match the application product name.

If the publisher configuration value is not set, Tauri derives it from the second part of your bundle identifier. Since the publisher name cannot match the product name, the following configuration is invalid:

{  "productName": "Example",  "identifier": "com.example.app"}

tauri.conf.json

In this case you can define the publisher value separately to fix this conflict:

{  "productName": "Example",  "identifier": "com.example.app",  "bundle": {    "publisher": "Example Inc."  }}

tauri.conf.json

Upload

After building the Windows installer for Microsoft Store, you can upload it to the distribution service of your choice and link it in your application page in the Microsoft Store website.

Support on Open CollectiveSponsor on GitHub

© 2026 Tauri Contributors. CC-BY / MIT

Last updated Oct 08, 2026